How to Start a Party Planning Business

Are you the go-to party planner for your friends and family? Do you love what you do, but you wish you could get paid doing it? Every holiday or birthday, are people coming to you and telling you that your parties ALWAYS look amazing and you “just have to” help them plan for their next event? Do you want to start a party planning business so you can do what you love to do AND get paid real money to do it? 

Every weekend it’s one party after another for this friend or that colleague, but your bank account doesn’t reflect your talent and hard work you are putting into all these parties. Everyone comes to you for a party, but are you actually marketing to your ideal clients so they come to you as well? It is time for you to learn how to become a LEGIT party planner! 

I’ve been planning parties for years, and when I started, there was no pro party planner available to guide the way. I didn’t have a course or program like this one to show how to charge properly or set my business up the right way. I MADE ALL THE MISTAKES…and those mistakes cost me money. Frustrated and alone, I wanted to quit. I thought a party planning business wasn’t for me. 

Starting a Party Planning Business

I created Partypreneurs® 101, a course + coaching program, as a way to share with other aspiring and new party planners how to start and run your business the right way from the beginning. With my program, you can build a sustainable business that gives you the freedom to be your own boss. And isn’t that why you want to become a party planner to begin with? Really, who has time to run a business that is just leading down a path to burnout and failure…NOPE! I don’t have time for that and you don’t either! 

The Partypreneurs® 101 course is a 10-week online course + coaching program where I personally walk you through a step-by-step process on how to start a party planning business and get PAID as a side hustle or a full-time money making business. You are in business to make money, so why not do it the right way from the very beginning?  Because..YUP…you guessed it…mistakes cost money!

The course is broken down into 8 modules to make it easy for you to follow along. AND…the course is pre-recorded so you can watch it at your convenience.  You know…when you have some quiet time.  I know…I know….the first thing I hear from potential students…I don’t have time….That’s why we start with Module #1…GET YOUR MIND RIGHT! 

Here’s a quick snapshot of what you will learn: 

Module #1 – Get Your Mind Right!

Do you have what it takes to be your own BOSS?

I’ve been an entrepreneur for over 20 years and know all about this entrepreneurial life! I will share with you the reality of what you can expect and how to get into the CEO Mindset that is necessary to BE YOUR OWN BOSS! 

In This Module You Will Learn:

• Your strengths and weaknesses and how to use them both to your advantage
• To identify your skills and your Zone of Genius
• How to build the confidence necessary to run a business
• The 7 Daily Affirmations I use to keep my mind right & ready
• Time management skills and tools to schedule and maintain time barriers

Module #2 – Rich Your Niche!

There are “riches in niches”…Do you know why?

Learn how to identify your strengths and choose a niche for your business that will maximize your revenue and create a unique selling proposition so you stand apart from your competition!

In This Module You Will Learn:

• About several different party planning niches
• Why choosing a niche will make you more (not less) money
• How to choose a niche for your business
• How to identify your unique selling proposition within your niche

Module #3 – Charge Your Worth!

Are you unsure of what you should be charging for your services?

Learn strategies on how to price effectively and create a price list that will ensure you make a profit on EVERY PARTY!.

In This Module You Will Learn:

• How to identify your ideal client & learn all about who they are
• How to price your services to be competitive and remain profitable
• How to present your pricing to potential clients
• What a party planner actually does
• How party planners charge

Module #4 – Build Your Brand!

What will make your new business stand apart from your competitors?

Learn the steps to creating an identifiable brand for your business that effectively communicates who you are, what you do, and who you do it for!

In This Module You Will Learn:

• Why branding is important
• The 4 W’s of branding
• How to develop your brand voice
• The difference between brand and brand voice
• Naming strategies for your business
• How to craft an effective tagline
• Best practices for designing your logo

Module #5 – Get Legit!

Are you ready to transform your hobby into a fully legit business?

Learn the step-by-step process to get your business legal so you can start taking advantage of all the perks and benefits of being a legit small business!

In This Module You Will Learn:

• The different business types and the pros and cons of each
• How  to register your business
• How to take online payments
• Insurance types and what you will need
• The importance of trademark and how to do it
• How to create your client contract with our template
• How to secure your online presence with URLs, social media channels and more! 

Module #6 – Strut Your Stuff

Are you attracting your ideal clients and maintaining an ongoing client base? 

Learn how to create a strategic marketing strategy to communicate directly with your ideal client so you get noticed, get booked, and maintain an ongoing client base.

In This Module You Will Learn:

• Marketing strategies to launch your new business
• How to develop an elevator pitch for your business
• How to attract your ideal clients
• How to generate new leads
• How to build a portfolio of your work
• Why styled party shoots are important
• How to get high-quality photos
• How to collaborate with vendors
• How your website should work as a marketing tool

Module #7 – Get Social!

Are you using social media as a revenue-generating marketing tool?

Learn effective social media marketing strategies for my most powerful social media channel — Facebook— to build your brand, create relationships with your ideal client, and gain exposure plus credibility!

In This Module You Will Learn:

• What to post on social media 
• How to plan & schedule your social media content
• How to set up a business account on Facebook
• How to use Facebook as a powerful marketing tool
• How to build up a following on Facebook
• How to analyze the effectiveness of your social media marketing plan

Module #8 – Execute the Plan!

What is the key to keeping your clients coming back to you?

Learn how to flawlessly manage the entire party planning process from the initial consultation to closing the deal with a contract through the day-of execution with ease.

In This Module You Will Learn:

• Tools you need to automate the party planning process
• How to negotiate and manage vendors and venues
• How to create and execute a successful logistics plan 
• Keys to a successful party set up and breakdown
• How to hire a team 
• How to handle client meetings including the consultation
• How to create a party plan
• Negotiation strategies on how to close the deal with clients
• How to handle inventory

This one-of-a-kind program can’t be found anywhere else! All the modules are recorded so you can access them at your own pace when it’s convenient for you. AND…you get LIFETIME ACCESS!! Can I get an AMEN?

Amen!!

I’ll be right there with you too, so are you ready to start a party planning business? 

Learn from an expert. Get the skills you need to start a party planning business and run it the right way. Join the Partypreneurs School of Party Planning waitlist today!  DOORS FOR THE NEXT SESSION ARE OPENING SOON!

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